Cold beverage distribution: anticipation and efficiency for a seasonal market
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Cold beverage distribution: anticipation and efficiency for a seasonal market

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The distribution of cold drinks requires agility, synchronization and stock control

The distribution of cold drinks requires agility, synchronization and stock control

The marked seasonality and promotional campaigns generate consumption peaks that are difficult to predict. Connecting forecasting, inventory and production allows you to avoid breakages, optimize stock and maintain profitability in a highly competitive market.

Extreme seasonality and unpredictable consumption peaks

  • What does it mean for your company?

    • Increase in demand in heat waves

      Demand peaks occur without room for reaction, generating breaks at critical points.

    • Linear forecasts that do not capture real variations

      Traditional models do not reflect the volatility of consumption, causing excess or shortage of product.

    • Promotions generate unexpected consumption peaks without prior planning.

      Predictive planning integrates different variables, allowing stock and replenishment to be adjusted in advance.

    How Imperia SCP solves it

    • Identification of demand patterns

      Predictive planning integrates different variables, allowing stock and replenishment to be adjusted in advance.

    • Advanced forecasting algorithms

      Algorithms adjust forecasts based on demand by region, channel and category, improving accuracy and reducing deviations.

    • Alignment between departments

      The integration between forecast and promotional calendar makes it possible to quantify the impact of each campaign and reinforce the replacement before the breakage occurs.

    Extreme seasonality and unpredictable consumption peaks
  • What does it mean for your company?

    • Independent stock management by warehouse or region

      Each distribution center operates with its own information, which generates overstock in some areas and stockouts in others.

    • Poor batch traceability

      The lack of control over product rotation generates losses or returns.

    • Urgent transfers and logistical extra costs

      Emergency transfers between warehouses increase costs and reduce efficiency.

    How Imperia SCP solves it

    • Multi-warehouse optimization

      Consolidate all inventories into a centralized view and optimize automatic redistribution based on forecast demand and required service level.

    • FEFO Criteria

      Predictive planning applies FEFO criteria, ensuring that products with shorter useful lives are prioritized in distribution and avoiding losses.

    • Smart replenishment

      Predictive replenishment optimizes coverage levels and plans preventive transfers, reducing reactive transportation.

    Lack of visibility and synchronization between warehouses
  • What does it mean for your company?

    • Disconnected planning between operational areas

      Lack of communication between departments generates duplicate orders or lack of product.

    • Reactive transportation and high logistics cost

      Urgent orders require partial and off-route deliveries.

    • Difficulty prioritizing critical deliverables

      Without global visibility, all deliveries are managed the same, affecting key customers.

    How Imperia SCP solves it

    • Demand, purchasing and logistics alignment

      The integration of demand, supply and transportation under the same system aligns calendars and reduces operational incidents.

    • Order Optimization

      Predictive planning allows you to consolidate loads and anticipate optimal routes, minimizing incomplete trips and extra costs.

    • Order Prioritization

      The system automatically prioritizes orders according to their commercial impact, guaranteeing OTIF compliance for strategic clients.

    Limited coordination between demand, purchases and transportation
  • What does it mean for your company?

    • Lack of visibility of real consumption at the point of sale

      Forecasts are based on historical orders, without taking into account final demand.

    • Differences between orders and operational forecast

      Distributors do not update the forecast when order patterns change.

    • Lack of communication with retail

      Limited information exchange with the point of sale prevents precise replenishment planning.

    How Imperia SCP solves it

    • Conversion of sell-out into net demand

      Predictive planning converts sell-out data into net demand, adjusting replenishment to consumers' real needs.

    • Display of deviations between orders and forecast

      The system detects deviations and recalculates the forecast automatically, synchronizing orders with current demand.

    • Increased communication with retail

      Digital collaboration between distributors and retailers improves sales visibility and allows anticipating product replacement based on actual consumption.

    Misalignment between sell-in and sell-out
  • Breakage due to insufficient visibility of the stock
    Breakage due to insufficient visibility of the stock

    Differences between physical and theoretical inventories make replenishment planning difficult.

    Integration with ERP systems guarantees real-time visibility of stock and avoids discrepancies.

    Costs for returns and losses
    Costs for returns and losses

    Returns due to overstock or expired products increase logistics costs.

    Predictive algorithms adjust coverage levels and prioritize product rotation to minimize returns.

    Low operational analysis capacity
    Low operational analysis capacity

    Decisions are based on historical data without predictive visibility.

    Intelligent dashboards allow you to analyze deviations, predict trends and define corrective actions in real time.

Market opportunity

Key indicators that offer a clear vision of the strategic weight that this industry has in the current and future global economy.

Global context

Global context

Data obtained from Statista*

  • 10.234 million Off-trade Liters Market size 2025
  • 1.49% CAGR 2025-2029

Our solution: Imperia Supply Chain Planning

Connect demand, procurement, and production in one modular cloud platform, designed to adapt to the unique needs of any industry.

Demand

Using historical data and advanced calculation models, our demand planning software accurately forecasts your future sales.

Purchases

Thoroughly analyze your purchasing needs and create a procurement plan tailored to your demand forecast.

Production

With our software, you'll know what and when to produce; make the most of your production lines, avoid bottlenecks, and meet deadlines.

S&OP

Centralize your S&OP cycle: complete control of milestones, task tracking, and team collaboration.

Integration with all ERPs

100% Cloud, ISO 27001 Certification

ISO 27001 Logo

Customer reviews

4.7/5

Measurable results

Ecosystem tailored to your needs

 Plugins Logo
2x Faster

Quick implementation

Build your tool step by step

01. Start with the Core Pack

Start with our demand module, the tool that allows you to calculate how much you will sell.

02. Customize with the plugins you need

Add the features that suit your business. Scale at your own pace and expand when you need to, with our plugins.

03. Calculate your price and start now

Once you've added the features you need, get your price with our calculator. And if you have any questions, we'll sort them out for you.

J. Alberto Iniesta, Head of Logistics at Laboratorios Almond
"The Imperia tool has given us a global vision of all our references organized into production lines and average sales coverage days, in order to better plan and forecast our operations." J. Alberto Iniesta, Head of Logistics at Laboratorios Almond

What is the implementation process like?

Implementing the software with Imperia is a quick and straightforward process, starting with the integration of the demand module, and can be complemented with 2 new phases. Incorporating the purchasing module and the production module.

A process with full support from our team, with personalised training and consultancy.

  • Systems and data integration, team training, working sessions for adjustments and Go-Live.
  • Data integration and configuration of the purchasing plan and MEIO.
  • Data parameterisation and configuration of the sequencer to optimise production.

Measurable benefits in a few weeks

+5%

Waste reduction

Minimize inventory losses due to damage or expiration.

+36%

Inventory reduction

Decrease the amount of products stored, reducing costs and increasing profitability.

+10%

Level of Service (OTIF)

Improve the number of orders delivered in full and within the established period.

Implement ABC/XYZ segmentation in your supply chain with this Excel template

Download our free template for free and start applying ABC/XYZ segmentation in your company. Classify your products according to their value and demand in a simple way.

Implement ABC/XYZ segmentation in your supply chain with this Excel template

Calculate your personalised monthly budget now

Order Summary:

Supply Chain Planning (10 users included)€850,00

Users:

  • Administrators Icon
    Administrators (1)
    01
    €0,00
  • Demand Planner Icon
    Demand Planner (1)
    01
    €0,00
  • Supply Planner Icon
    Supply Planner (0)
    00
    €0,00
  • Production Planner Icon
    Production Planner (0)
    00
    €0,00
  • S&OP Coordinator Icon
    S&OP Coordinator (1)
    01
    €0,00
  • Sales Icon
    Sales (0)
    00
    €0,00

Total Price:

€850,00

Start planning smartly now

Start planning smartly now

Schedule a meeting with our Supply Chain experts and discover the features that will make your supply chain a complete success.

Request a demo and start planning with the confidence of those who are already doing it well.

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