Cold beverage retail: forecasting, rotation and assortment control
Retail

Cold beverage retail: forecasting, rotation and assortment control

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Cold beverage retail requires foresight, agility and total shelf visibility

Cold beverage retail requires foresight, agility and total shelf visibility

Cold beverage retail companies operate in a seasonal and competitive environment, where immediate availability and space management are key. High turnover, cross promotions and the need to maintain the cold chain make it essential to anticipate demand and adjust the assortment in real time.

The main challenges facing the cold drinks industry

  • What does it mean for your company?

    • Sudden increase in demand due to heat or events

      Heat waves or key dates generate consumption peaks that are impossible to cover manually.

    • Reactive replenishment without planning preview

      Stores respond late to demand peaks, causing stockouts and loss of sales.

    • Excess stock after seasonal decline

      At the end of summer or promotions, excess products accumulate.

    How Imperia SCP solves it

    • Analysis of external variables

      Predictive forecast adjusts coverage according to external variables such as temperature, calendar and sales patterns.

    • Automatic alerts

      AI models generate automatic alerts and recommend advance orders based on weather predictions and customer behavior. consumer.

    • Recalculation of coverage after campaign

      The system recalculates post-campaign coverage and proposes automatic redistribution or liquidation strategies to avoid overstock.

    Seasonality and unpredictable consumption peaks
  • What does it mean for your company?

    • Lack of visibility in temperatures and exposure times

      Manual control of cold compromises product quality and generates losses.

    • Inefficient rotation by consumption date

      Older lots are not properly prioritized in replenishment.

    • Loss due to handling or prolonged exposure

      Over-storage in hot or non-refrigerated areas reduces the useful life of products.

    How Imperia SCP solves it

    • Integration with other systems

      Integration with IoT sensors monitors temperature and environmental conditions in real time, ensuring regulatory compliance.

    • FEFO System

      The FEFO system automates rotation and generates expiration alerts, guaranteeing product freshness.

    • Balance between demand and capacity

      Predictive planning adjusts deliveries and replacement volumes to maintain balance between demand and conservation capacity.

    Control of the cold chain and freshness management
  • What does it mean for your company?

    • Promotions without logistical planning

      Campaigns are launched without verifying coverage or replacement capacity.

    • Excess product after promotions

      Excess lots generate cost overruns and loss of profitability.

    • Lack of visibility of profitability due to promotional action

      Promotions are evaluated by volume sold, without considering the margin.

    How Imperia SCP solves it

    • Promotional forecast

      The promotional forecast estimates expected demand and synchronizes stock, transportation and linear space.

    • Redistribution of surpluses

      Predictive planning allows consolidating loads and anticipating optimal routes, minimizing incomplete trips and cost overruns.

    • Dashboard with KPIs

      The dashboards cross-check sales, cost and margin data, offering a clear analysis of the return of each campaign.

    Poor coordination between promotions and available stock
  • What does it mean for your company?

    • Competition for limited cold space

      The lack of refrigerated space prevents maintaining variety without losing availability.

    • Homogeneous assortment in stores

      The same catalog is replicated without considering the consumer profile local.

    • Low profitability of low output products

      Slow references take up profitable space and reduce the total margin.

    How Imperia SCP solves it

    • Optimal mix calculation

      AI models calculate the optimal mix per store, balancing rotation, profitability and capacity limitations.

    • Planning by store

      Planning by store adapts the assortment according to rotation, regional preferences and consumption history.

    • ABC-XYZ Segmentation

      ABC-XYZ segmentation identifies the most profitable SKUs and recommends their linear prioritization and replenishment.

    Space management, assortment and profitability on the shelf
  • Increase in returns due to expired or damaged products
    Increase in returns due to expired or damaged products

    Manipulation and poor storage cause losses and claims.

    Predictive algorithms adjust replacement volumes according to temperature and exposure time.

    Lack of integration between marketing and operations
    Lack of integration between marketing and operations

    Impulse campaigns are not synchronized with available stock.

    Collaborative planning connects marketing, purchasing and logistics to guarantee coverage during each campaign.

    Low visibility of KPIs
    Low visibility of KPIs

    Performance by store or category is not measured in an integrated way.

    The dashboards consolidate sales and stock data, offering updated and comparative indicators.

Market opportunity

Key indicators that offer a clear vision of the strategic weight that this industry has in the current and future global economy.

Global context

Global context

Data obtained from Statista*

  • 10.234 million litres (off-trade) Market size 2025
  • 1,49% CAGR 2025-2029

Our solution: Imperia Supply Chain Planning

Connect demand, procurement, and production in one modular cloud platform, designed to adapt to the unique needs of any industry.

Demand

Using historical data and advanced calculation models, our demand planning software accurately forecasts your future sales.

Purchases

Thoroughly analyze your purchasing needs and create a procurement plan tailored to your demand forecast.

Production

With our software, you'll know what and when to produce; make the most of your production lines, avoid bottlenecks, and meet deadlines.

S&OP

Centralize your S&OP cycle: complete control of milestones, task tracking, and team collaboration.

Integration with all ERPs

100% Cloud, ISO 27001 Certification

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Customer reviews

4.7/5

Measurable results

Ecosystem tailored to your needs

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2x Faster

Quick implementation

Build your tool step by step

01. Start with the Core Pack

Start with our demand module, the tool that allows you to calculate how much you will sell.

02. Customize with the plugins you need

Add the features that suit your business. Scale at your own pace and expand when you need to, with our plugins.

03. Calculate your price and start now

Once you've added the features you need, get your price with our calculator. And if you have any questions, we'll sort them out for you.

J. Alberto Iniesta, Logistics Manager at Almond Laboratories
The Imperia tool has given us a global vision of all our references ordered in production lines and in days of average sales coverage, in order to better plan and forecast our operations. J. Alberto Iniesta, Logistics Manager at Almond Laboratories

What is the implementation process like?

Implementing the software with Imperia is a quick and straightforward process, starting with the integration of the demand module, and can be complemented with 2 new phases. Incorporating the purchasing module and the production module.

A process with full support from our team, with personalised training and consultancy.

  • Systems and data integration, team training, working sessions for adjustments and Go-Live.
  • Data integration and configuration of the purchasing plan and MEIO.
  • Data parameterisation and configuration of the sequencer to optimise production.

Measurable benefits in a few weeks

+5%

Waste reduction

Minimizes inventory losses due to damage or expiration.

+36%

Inventory reduction

Reduces the amount of products stored, reducing costs and increasing profitability.

+10%

Service level (OTIF)

Improves the number of orders delivered in full and within the established time frame.

Implement ABC/XYZ segmentation in your supply chain with this Excel template

Download our free template and start applying ABC/XYZ segmentation in your company. Classify your products according to their value and demand in a simple way.

Implement ABC/XYZ segmentation in your supply chain with this Excel template

Calculate your personalised monthly budget now

Order Summary:

Supply Chain Planning (10 users included)€850,00

Users:

  • Administrators Icon
    Administrators (1)
    01
    €0,00
  • Demand Planner Icon
    Demand Planner (1)
    01
    €0,00
  • Supply Planner Icon
    Supply Planner (0)
    00
    €0,00
  • Production Planner Icon
    Production Planner (0)
    00
    €0,00
  • S&OP Coordinator Icon
    S&OP Coordinator (1)
    01
    €0,00
  • Sales Icon
    Sales (0)
    00
    €0,00

Total Price:

€850,00

Start planning smartly now

Start planning smartly now

Schedule a meeting with our Supply Chain experts and discover the features that will make your supply chain a complete success.

Request a demo and start planning with the confidence of those who are already doing it well.

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